Standing still is risky.
Relying on a narrow offer leaves you vulnerable.
I’ve seen how some business owners adapt quickly to seize opportunities, while others do not.
A few ways to supercharge your offer, if things have gone flat…
📌 Add tiers. Adding Good / Better / Best tiers – or premium versions allows you to capture more revenue from top-end customers.
📌 Upsell existing customers. Many business owners leave easy money on the table. Look at ways to provide premium versions, add-ons or bundles that bring more value.
📌 Fill portfolio gaps. Look for opportunities to add complementary services that close gaps in your existing lineup. Buyers want to see a business with diverse revenue streams.
📌 Unbundle. Look at breaking out components of existing offerings into new stand-alone products or services you can charge for separately.
>> And innovate before others do. Don’t wait to be overtaken. Now more than ever, if you snooze, you lose.
#SME #UK #exitlaunchpad #M&A #innovation